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Post-mortem: lessons learned from the journey of Trashre
Vision, team, market validation, money and timing: an honest look back at the start-up I founded. Originally published on LinkedIn.
As we closed the chapter on Trashre UG, I wanted to reflect on the highs, the lows and the lessons of our start-up journey.
Vision and strategy
Our vision was ambitious and inspiring, but we struggled to translate it into actionable strategies, scalability plans and revenue models. Next time: a more data-driven approach to strategy, market validation and product-market fit.
Team dynamics and culture
Our team was the heart and soul of Trashre. Communication, collaboration and alignment are essential for sustainable growth.
Market validation
We were passionate about our solution, but we found it hard to articulate its value proposition and adapt to changing markets. Customer-centricity comes first.
Money and timing
We were too optimistic about financing our own living costs while working full-time without pay. Side jobs took our focus away and started a vicious circle. We forgot rule number one: you need money to make money. And we founded a capital-intensive microbiology start-up just before COVID-19, which cost us our investors.
Every failure is a step to success. Read the original on LinkedIn · Entrepreneurship.